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July 28, 2004

Strolling Temptation Aisle

Jeff Miller notes something that has only recently begun to attract my attention, so to speak:

It use to anger me the amount of skin displayed on magazines as you approach the checkout lane or what I call "temptation aisle." Taking possession of my eyes looking neither right or left like I was being sung to by the sirens. I read a tip on a Carmelite list serve where they suggested instead of getting angry that to spend the time praying for the publishers and those involved.

I do wish that stores had a policy that posters and full sized advertisement displayed would have to conform to the same clothing standard as the shoppers.

Of course, it's an "old man" thing to be stunned by magazine covers, although I'm far from old, yet increasingly stunned. Also of course, that characterization is a component of the movement that Jeff calls "the slutification of our socieity." Really, not so many decades ago, the magazine covers that now stand at child's-eye level at the checkout counter would have been considered little short of pornography. That the magazines are ostensibly geared toward women just makes their marketing that much more bizarre.

Praying for the publishers might be one way to redirect one's thoughts upon noticing the defined curve of some starlet's inner thigh, but there are plenty of others who could use those prayers. Perhaps it's being a father — perhaps it's being a father of girls — but I find myself reacting like an antiquated feminist. All those full-color glossy photos, those interchangeable heads above interchangeable figures, they're just bodies. To the extent that they're actual people, they are actual people consenting to be just bodies.

A thinking person might be forgiven for noting the big-budget facilitation of profitable psychoses, phobias, and complexes. A religious person is sure to be forgiven for seeing something more sinister, even, than unethical pursuit of corporate revenue.

Posted by Justin Katz at July 28, 2004 12:32 AM

Amazing how being a Dad to little girls can change one's perspective towards the revelation of generous portions of skin, eh?

Posted by: Marc Comtois at July 28, 2004 3:02 PM